Our tools and services enable sustainable change and increases your sales performance

Our Sales Transformation Focus

Our integrated solution focuses on helping sales people succeed in creating a unique customer engagement. It ensures a consistent execution of the sales process through common sales methodologies, a clear definition of the required sales competencies and a leadership and coaching practice, all supported by integrated tools into Salesforce.com.

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Way2Sell Toolkit

Boost Your Sales Transformation with Way2Sell Toolkit, integrated in Salesforce.com

Way2Sell Toolkit, the only plug-and-play sales methodology embedded in Salesforce.com, is a revolutionary approach, tailored for sales organisations that seek agility and relevance in addressing the diverse needs of different sales segments.

End-to-End Sales Methodology

Providing a common language to - Successfully manage sales opportunities - Negotiate profitable deals - Grow business with account plans - Create customer success plans

Plug-and-Play Interface

Allows to seamlessly integrate or modify components of their sales methodology to the sales process or customer segment.

Integrated Learning Journeys

The tool goes beyond just sales, emphasising continuous growth of the sales professionals by embedding learning assets, that are easily accessible when needed.

Integrated Value Proposition Knowledgebase

Sales representatives can harness the knowledge base developed by product marketing to customise their sales pitches.

Integrated Pit-Stop Manager

Regular reviews of opportunities or account plans are made effortless with the Pitstop Manager, ensuring that sales strategies are not just deployed but continually refined for optimal performance.

Salesforce Reports & Dashboards

Fully integrated into Salesforce.com, managers can monitor progress, identify trends, and make data-driven decisions to steer their teams towards success.

Real-Time AI Sales Coach

This latest innovation leverages artificial intelligence to offer on-the-spot coaching and feedback directly within salesforce.

Benefits for your Organisation:

Customisable & Scalable

The methodology is designed to evolve, ensuring sales processes remain pertinent even as business dynamics change.

Boosted Sales Performance

Equipped with tailored learning and periodic reviews, sales teams can better navigate challenges, resulting in enhanced conversions and strengthened customer relationships.

Seamless Integration

Being native to Salesforce.com, this methodology consolidates sales data, strategies, training resources, and performance metrics in one unified platform.

Data-Driven Insights

The integrated reports and dashboards ensure that sales transformations aren’t based on intuition alone but are backed by real-time data, highlighting areas of success and those needing attention.

Sustainable Implementation

Regular Pit-Stops guarantee that this isn't a fleeting initiative. The methodology ingrains itself into the very fabric of the sales culture, promising longevity and consistent results.

AI Integration

AI integration enhances the sales process by bringing efficiency and accuracy through automated data analysis, providing customer insights, and delivering personalised recommendations.

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SalesDNA Performance Manager

Elevate Your Sales Team with SalesDNA Performance Manager integrated in Salesforce.com!

Are you ready to take your sales organisation to the next level? Introducing the SalesDNA Performance Manager, seamlessly integrated into Salesforce.com, a game-changing performance development tool designed to supercharge your sales team’s success.

Assess Sales Competencies

Say goodbye to guesswork! With SalesDNA Performance Manager, you can assess the sales competencies of your sales professionals and managers. Understand where your team excels and identify areas that need improvement.

Create Individual Coaching Plans

Tailored solutions for your team members! Our tool empowers you to create personalised coaching plans that bridge competency gaps. Elevate your team's skills, one individual at a time.

Tailored Learning Journeys

Your organisation is unique, and so are its development needs. Our tool adapts to your specific requirements, ensuring that your sales team follows a learning journey tailored to your organisation's goals and objectives.

Integrate Your Learning Assets

Supercharge your Learning and Development assets! SalesDNA Performance Manager seamlessly integrates your learning assets into the learning journeys, making knowledge and skills available precisely when they are needed.

Detailed Reporting and Dashboards

Stay in the driver's seat of your team's development. Our user-friendly platform provides detailed reporting and interactive dashboards. Monitor progress, track improvements, and make informed decisions to steer your salesforce towards success.

Benefits for your Organisation:

Enhanced Sales Performance

Equip your sales team with advanced skills and competencies, driving higher sales and increased revenue

Tailored Development

Customised coaching plans align team growth with organisational objectives for optimal results.

Informed Decision-Making

Utilise data-driven insights and detailed reporting to make strategic decisions that yield tangible outcomes.

Increased Morale and Retention

Demonstrating commitment to employee development boosts morale and reduces turnover, retaining top talent.

Competitive Edge

Cultivate a skilled and adaptable salesforce to maintain a competitive advantage in the market.

Seamless Integration

Effortlessly integrate SalesDNA Performance Manager into Salesforce.com, ensuring smooth adoption and minimal workflow disruption.

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Sales Transformation Solutions

The Key Elements of our Offerings

We have packaged our tools and services in an offering that allows you to benefit from our sales transformation expertise without a significant investment. The offering is based on a flexible performance framework, a customer-centric design, an agile rollout process and a sustainable CRM-system integration.

Flexible Performance Framework

The Performance Framework is designed to create a value-added unique customer experience that differentiates you from your competition. It is built on your customer buying journey, which serves as the basis for

  • Selecting plug & play sales tools that support the entires sales cycle from initiating new business to managing identified opportunities and growing existing accounts
  • Determining the sales competencies by describing what good selling looks like in your organisation
  • Determining the leadership competencies by describing what good sales leadership to drive a high performing sales culture looks like in your organisation
  • Tracking input and output KPIs – to increase your sales velocity and measure success

Flexible Performance Framework

The Performance Framework is designed to create a value-added unique customer experience that differentiates you from your competition. It is built on your customer buying journey, which serves as the basis for

  • Selecting plug & play sales tools that support the entires sales cycle from initiating new business to managing identified opportunities and growing existing accounts
  • Determining the sales competencies by describing what good selling looks like in your organisation
  • Determining the leadership competencies by describing what good sales leadership to drive a high performing sales culture looks like in your organisation
  • Tracking input and output KPIs – to increase your sales velocity and measure success

Customer-Centric Design

60% of the Buying Journey is complete by the time a customer contacts a sales person. Only 17% of that time is spent with vendors.

As a result sales has very few touch-points with customers and each of these touch-points has to be a memorable value-added moment that differentiates you from your competition and creates a unique customer experience. Our design phase delivers

  • A clear understanding of the customer’s buying journey
  • A recommendation on how to align the sales process to the buying process
  • A recommended set of tools the create a unique customer experience
  • A clear description of the required sales competencies, describing what good selling looks like
  • A business case with a limited investment based on our Sales Performance as a Service solution

Agile Rollout Process

Our agile rollout process beaks the learning and application of the Way2Sell™ sales methodology into several half day sessions. Each session combines the learning with the application of the methodology to live deals in pit-stop sessions, engaging the sales managers in their coaching role.

The learning can be consumed in various alternatives to address the sales person’s individual learning preferences:

  • Classroom-based workshops
  • Web-based workshops
  • Online self study via the Way2Sell™ application
  • Just in time learning via the Way2Sell™ application

The coaching of the sales methodology follows a performance-driven governance to ensure that the entire business focuses on the most important deals and accounts. Sales Pit-Stops®  are conducted to help the sales team to get to the finish line in first place.

Agile Rollout Process

Our agile rollout process beaks the learning and application of the Way2Sell™ sales methodology into several half day sessions. Each session combines the learning with the application of the methodology to live deals in pit-stop sessions, engaging the sales managers in their coaching role.

The learning can be consumed in various alternatives to address the sales person’s individual learning preferences:

  • Classroom-based workshops
  • Web-based workshops
  • Online self study via the Way2Sell™ application
  • Just in time learning via the Way2Sell™ application

The coaching of the sales methodology follows a performance-driven governance to ensure that the entire business focuses on the most important deals and accounts. Sales Pit-Stops®  are conducted to help the sales team to get to the finish line in first place.

Sustainable CRM Integration

Our technology solutions ensure a sustainable execution of the sales methodology in the day-to-day practice, wether you are a Salesforce.com user or you need a cloud-based application. Our application suite include:

  • Way2Sell™ Sales Methodology Toolkit
  • SalesDNA® Performance Manager

Customer Success Services

Our Sales Transformation Service offering allows you to start quickly with a small investment in order to create a quick return on the investment. A 0.5-1% increase in win-rate is typically enough to justify the further investment into the creation of a sales performance practice. The average payback is within the first 5 months. Our Customer Success Services allow to accelerate the return and embed the new way to sell in the daily routines.

Customer Success Services:

  • Coaching the Way2Sell™ Workshops
  • Coaching the SalesDNA® Workshops
  • Way2Sell™ Application Workshops
  • Pit-Stop Practice Days
  • Sales Performance Coach for sales managers and directors
  • Train-the-Trainer programmes for all customer success services

Customer Success Services

Our Sales Transformation Service offering allows you to start quickly with a small investment in order to create a quick return on the investment. A 0.5-1% increase in win-rate is typically enough to justify the further investment into the creation of a sales performance practice. The average payback is within the first 5 months. Our Customer Success Services allow to accelerate the return and embed the new way to sell in the daily routines.

Customer Success Services:

  • Coaching the Way2Sell™ Workshops
  • Coaching the SalesDNA® Workshops
  • Way2Sell™ Application Workshops
  • Pit-Stop Practice Days
  • Sales Performance Coach for sales managers and directors
  • Train-the-Trainer programmes for all customer success services

Let's talk about how we can help you in these challenging times